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Attn: marketers, social media managers and business owners
Attn: marketers, social media managers and business owners
Would you like the 
Confidential Formula 
that has resulted in Up to 125x
 Return on Ad Spend with Facebook Ads? 

Stop over complicating ads with magical unicorn tactics and start GETTING Consistent and Profitable Results with the Rachel's Ads Confidential formula! 

Hi, I’m Rachel Pedersen.

Hi, I’m Rachel Pedersen.

Five years ago, my business began as a solo social media               strategist, and I’ve since grown that itty bitty side hustle         into TWO million dollar companies.

Five years ago, my business began as a solo social media strategist, and I’ve since grown that itty bitty side hustle into TWO million dollar companies.

 I’ve personally spent over $480,000 on Facebook ads, and generated over $15 million using Facebook Ads for  my clients, using the formulas that will be unlocked in Facebook Ads Confidential.

       I’ve personally spent over $480,000 on Facebook ads,            and generated over $15 million using Facebook Ads for           my clients, using the formulas that will be unlocked in            Rachel's Ads Confidential.

But life didn’t always look like that...

Let me tell you a story you might be able to relate to. 

I remember the night that I left my 9-5 at a marketing firm - way after 5, by the way - and met a friend for dinner.
 
At this point, I had one client of my own, paying me way less than I was worth, and I knew that I wanted more.

I sat down with my friend, excited to tell her my plan to grow my side hustle into a business - “I’ve put packages together and I’m going to charge my new clients $750 to work with me!

She Laughed.

This was my friend - if she didn’t believe in me, how would I get clients to believe in me?

Was I delusional? Would clients really pay that kind of money for social media marketing?! I didn’t have a marketing degree and my glorified marketing job was really just plugging emails into a software for the company’s clients...

But I was determined. I would prove the doubters wrong and prove to myself that I COULD charge those prices and more!

So I researched and studied and developed strategies in my free time, sometimes getting only 2 hours of sleep before heading back to my 9-5.

The one thing that stood out in my research?

In order to command the rates I wanted to, I had to increase the ROI for my clients.

And what was the best way to do that?

Facebook Ads!

So I began by upselling my current clients on this service while I learned every. single. thing I could about ads.

I tested; I learned; I grew my client base; I bought all the expensive courses; I tried every tactic out there to make our ads more profitable....

And it just led me to massive confusion.

How could Facebook Ads be so confusing? Which tactic was really the best? Was there a strategy out there that really performed above the rest?

I wrestled with these questions for a while, and then one gloomy day when my campaigns were getting less than stellar results, I gave up…

Gave up the magical tactics and complicated strategies and WENT BACK TO BASICS.

I dove into the core of advertising foundations - I discovered the fundamentals of ANY successful advertising campaign - digital or not.

Over the following months, I became a MASTER in those fundamentals - and guess what?

CONSISTENT RESULTS FOLLOWED.

I’m SO grateful for that confusion and information overload, because it led me to a foundational formula that produced results like this for my clients:


And I’m also EXTREMELY GRATEFUL for that A-HA moment, because it now allows me to save YOU the confusion, and show you the CLEAR PATH to results!

“Okay Rachel, but what actually makes Rachel's Ads Confidential different?”

I hear you - I reallllly do. There are tons of courses on the market…
 
Rachel's Ads Confidential not only goes through the fundamentals of taking an ad from zero to live, but also the foundational strategies that secure BIG results and stand the test of time. 

Anyone can teach you the sparkly new tactics that are around every corner, but to truly be a legendary marketer, you must master the strategies that are built on the never-changing foundations of marketing. 

Through 24 Modules, you will shortcut the process of uncovering how to have successful ad campaigns, through bite-size trainings that are immediately actionable. 

I could say more, but how about I just show you? 

Check out this sneak peak for a full understanding of what Facebook Ads 
Confidential will do to change your business forever:

Here's What's Inside

  • Copy & Creative Essentials - Mastering the elements that lead to results like turning $36k spend into $97k revenue for a client in my agency!
  • ​The ATM funnel strategy - The method I use in my business to get paid THOUSANDS every month to build my list! (What would it be worth if you brought this strategy to a client?!)
  • Retargeting Mastery - Where you can really crank up the ROI (like the 125 ROAS we achieved on retargeting with one of my offers!)
  • ​The 3 Tier Strategy - Pulling all the pieces together to strategize a successful campaign (but wait - there’s also a Tier 4?!)
  • Laser Focused Targeting - Ensuring you have the right audience targeted for your offer will give you the MAX ROI!
  • EXTRA: Funnel Basics - How we set up our sales funnels so that the sales just keep rolling in!
  • ​EXTRA: Email Marketing Basics - How to really nail the follow up emails & set up the sequence for maximum effect!
  • PLUS MORE, MORE and MORE!!!!

WAIT! There’s BONUSES too?!

BONUS - THE MARKETING VAULT XL

You may have heard of my Marketing Vault, but you’ve never seen the Marketing Vault XL (because it’s never been released before!!!) Here is everything you’re going to get inside (Take a deep breath, because it’s A LOT)

What's Inside

What's Inside

  • ​My Top Performing Facebook Ad Copy Swipes - Over 50 copy swipes for all different niches!
  • ​The Top Performing Facebook Ad Graphics after 5 years of testing (and some bonus templates to create your own!)
  • ​Proven Follow Up Email Sequence (15 emails) - Where 40% of our tripwire and upsell sales come from!
  • ​​52 Plug and Play YouTube Video Titles (One for every week of the year!)
  • ​365 Content Ideas for Social Media (or email!)
  • ​My BEST emails from the past 4 years, for you to swipe and make your own!
  • ​50 Viral TikTok Prompts to make your videos easier!
  • ​Viral Hashtag Bank for TikTok (sorted by niche!)
  • ​50 Plug and Play Lead Magnet Titles
  • ​Facebook Group Posts for Massive Engagement

BONUS - MILLION DOLLAR AD STRATEGIES

You’ll get access to the strategies that Peng Joon (2CCX Earner) and John Parkes (Clickfunnels Ad Strategist) use for their ads!
Peng Joon uses this exact strategy to earn $11k per DAY with his ads, and John Parkes uses his strategy with his $1 MILLION per month ads budget!
When you’re ready to take things to the next level with these advanced strategies, they will also be available in your portal!

BONUS - "THE GOOD, THE BAD & THE UGLY OF FACEBOOK ADS" INTERVIEW SERIES

Out of my Golden Vault comes replays of Facebook Ad Strategy chats with some of the top marketers in the ads space - Depesh Mandalia, Cat Howell, Amanda Bond and Nicholas Kusmich. These marketers have collectively spent over $100 MILLION on ads, and they share their top strategies with me in these live call recordings!

 What Some Of My Students Are Saying About My Ads Trainings 

 Frequently Asked Questions

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Q: Rachel, who is this really for? Business Owners or Marketers?
 
A: BOTH! The process that I lay out in Facebook Ads Confidential works for all niches, whether you’re working on your own business or a client’s.

Q: I’m a complete beginner - will this course work for me?

A: YES! Not only do I cover the strategies that I’ve found most effective in Facebook advertising, but I also go over the foundations of Facebook ads - from an overview of the ads manager to placing the ad, and everything in between!

Q: Will this give me everything I need to run Facebook ads?

A: Yes - you will build a solid understanding of the Foundations and Fundamentals of advertising, which will give you success in your campaigns! The strategies that you;’ll learn here are evergreen, and they stand the test of time; a year from now when everyone is talking about their newest magical tactic, you’ll still be crushing it with what you learn here.

Q: Will I need other courses and trainings to teach me the secondary aspects of Facebook ads, like email marketing and landing pages?

A: No. I have built the basics of funnels and email marketing in to this course, so that you feel comfortable with ALL the tools that support successful ads.

Stop over complicating ads with magical unicorn tactics and start commanding lasting results that stand the test of time with the Rachel's Ads Confidential formula! 

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